The following are some samples of my writing. As a strategic communications specialist working in advocacy and persuasion, I have written scripts for video ads which have received hundreds of thousands of views, press releases and media advisories which have resulted in hundreds of thousands of dollars of earned media coverage, Op-Eds which have appeared in major media outlets, and more.
- Blog Post 10
- Branding 2
- Call to Action 13
- Digital Ad 6
- Earned Media 6
- FHL 18
- Fundraising Email 20
- Miami Corruption Tracker 1
- Miami-Dade Dem Party 69
- Newsletter 29
- OFAF 44
- Op-Ed 4
- Press Release 44
- Radio Advertising 1
- Text Message 8
- Touchscreen Interactive 3
- Update 9
- Video Production 12
- website design 1
Miami-Dade County Trashes Its Urban Development Boundary
Miami-Dade County's urban development boundary has served as a line to protect fragile ecosystems, farmland and water outside of Miami-Dade County's urban core. Simultaneously, it has served as a catalyst to spur smart growth, smart development, better mass transit, and more investment in jobs and affordable housing in Miami's urban core.
🗳 Are you registered to vote? Florida's deadline is October 11 🍊
Have you moved recently? Or changed your name?
It's time to check that your voter registration is up-to-date. And it's really easy to do (and only takes 1 minute⏱):
Another electric bill hike in Florida?
On September 2, Florida's largest electric utility monopolies, FPL, Duke Energy and Tampa Electric, filed petitions with the Florida Public Service Commission to increase electric rates in 2023. If the Public Service Commission approves these rates, your electric bill could go up — in some cases by as much as 15% per month.
Tell the Florida Public Service Commission: No Electricity Price Gouging
If the Florida Public Service Commission approves the request from Florida’s largest utilities, your monthly electric bill could be going up by as much as 15%.
The Power Company Making Florida into a 'Living Hell'
Outrageously high power bills in 2022 are explained by years of political interference from FPL, Florida's largest electricity monopoly.
Advocacy video: "You Can Vote a Bad Judge Out"
In 2022, I shot interviews with several individuals who had experienced unfair treatment in the courtroom of Judge Andrea Gundersen.
I edited these interviews into a short video, which was sent to voters via text message and digital ads leading up to the judicial election in August 2022.
Victory! Governor DeSantis Vetoes SB 620
On Friday, June 24, Governor Ron DeSantis vetoed SB 620, formally named the Local Business Protection Act, but which critics dubbed the “Ending Local Freedoms Act.”
Rep. Debbie Wasserman Schultz and Housing Advocates Announce Federal Housing Funds for Struggling Homeowners
In 2022, as Communications Director of Floridians for Honest Lending, I helped organize several press conferences with elected officials to publicize available relief funds for homeowners struggling to pay their mortgages from the American Rescue Plan. These press conferences achieved thousands of dollars in earned media.
Digital Ad: Gov. DeSantis: Please Veto This Cruel Bill
🚨 BREAKING: SB 620, the Puppy Mill Loophole Law, has now been sent to Governor Ron DeSantis. He has vetoed bad bills before, and he has the chance to veto this cruel bill. New reports suggest Gov. DeSantis was concerned that this bill would give the owners of puppy mills almost unlimited power to operate anywhere in Florida. Now he must decide whether to veto this cruel bill. Add your name and tell Gov. DeSantis: No more puppy mills! Veto SB 620. #NoPuppyMills #Veto620
🚨 BREAKING: Puppy Mill Law moved to Gov. DeSantis
Can you write an email to Gov. DeSantis to veto this cruel new law? Gov. DeSantis has stood up to his own legislature and vetoed bad bills this year, and he is seriously considering a veto on this one. He needs to hear from all of us now.
We delivered over 1,300 signatures to stop puppy mills
Thanks to you, we delivered a petition with over 1,300 signatures to Governor DeSantis asking him to veto SB 620, the Puppy Mill Law.
Text Message: Sign the petition to stop puppy mills
🐶Text 'PUPPY' to add your name. Thank you! - Opportunity For All Floridians
The Property Insurance Special Session Starts Today - Watch This Video Explainer
This morning, Floridians For Honest Lending released a series of videos with our partners at FAIR, the Federal Association For Insurance Reform, to educate the public about the property insurance crisis and to call for a consumer-focused approach to stabilizing the property insurance market in Florida.
Floridians For Honest Lending Urges Legislature to Take Consumer-Focused Approach to Insurance Reform
I wrote this press release as communications director for Floridians for Honest Lending. It urged a consumer-focused approach to property insurance relief and promoted a series of videos we produced with FAIR. It resulted in an article in Florida Politics entitled: "Consumer advocates push accountability for bad actors, assistance for homeowners ahead of Special Session"
Floridians For Honest Lending Urges Legislature to Take Consumer-Focused Approach to Insurance Reform
Today, as the Florida Legislature is set to meet this week for a special session regarding property insurance, the consumer lending watchdog group Floridians For Honest Lending and the insurance reform group Federal Association For Insurance Reform (FAIR) released an educational video about short-term and long-term solutions to fix Florida’s broken property insurance market. The video is part of a series about the increased risk of foreclosures if the Legislature fails to provide stability to Florida’s property insurance marketplace.
Rep. Goff-Marcil: DeSantis must prioritize federal aid to help homeowners | Commentary
Rep. Joy Goff-Marcil argues in this opinion piece that if DeSantis can figure out how to send out more than $600 million in corporate welfare in a timely manner, then he should be able to figure out how to distribute the same amount in federal aid to real people in this state who actually need help.
Earned Media For Homeowner Assistance Funds Press Conference with Rep. Lois Frankel
In spring 2022, I helped organize a series of press events to publicize relief funds available to Florida homeowners through the American Rescue Plan.
One of these events was a press conference on May 9, 2022, with Congresswoman Lois Frankel and local state leaders and constituents in West Palm Beach. The earned media through local TV coverage was over $79,000 according to Critical Mention.
🗳🇺🇸 Democracy Update: Ron DeSantis signs Anti-Voter Freedom Act
News: Last week on April 25, Governor DeSantis signed SB 524, the Anti-Voter Freedom Act. What does this mean for Florida voters who believe in improving voting access to working Floridians?
The Miami-Dade Bar and Floridians for Honest Lending hold seminar for those at risk of losing their homes
MIAMI- Financial institutions tapped the brakes on foreclosures in 2020 and most of 2021, as a federal moratorium gave the millions of homeowners who lost a job due to Covid-19 some financial breathing room. Many took the route of pursuing loan modifications, in a process that was abused by some banks even during the worst of the crisis.
Don't Miss the Foreclosure Avoidance Seminar on April 7
Are you — or someone you know — looking to file a loan modification, but are concerned the bank is taking advantage of you? We’re here to help!